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The Medium
by Andrew A. Rosen
The Medium delivers in-depth analyses of the media marketplace’s transformation as creators, tech companies and 10 million emerging advertisers revolutionize the business models for “premium content”.
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The Medium
entertainment
media/telecom
Member Mailing: Understanding Disney's Surprising Andor Move
By
Andrew A. Rosen
· Nov. 16, 2022 10:30 AM PST
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
media/telecom
Monday AM Briefing: P&G's Quiet But Seismic Shift in Spend
By
Andrew A. Rosen
· Nov. 14, 2022 3:30 AM PST
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
media/telecom
Friday Mailing: Softer Advertiser Demand Bodes Poorly for Linear in 2023
By
Andrew A. Rosen
· Nov. 11, 2022 11:40 AM PST
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
Member Mailing: The Twitter Funhouse Mirror
By
Andrew A. Rosen
· Nov. 9, 2022 2:13 PM PST
The Medium
entertainment
markets
Member Mailing: The Twitter Funhouse Mirror
By
Andrew A. Rosen
· Nov. 9, 2022 2:13 PM PST
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
media/telecom
Monday AM Briefing: Why Won't Legacy Media & Wall Street Discuss Other DTC Models?
By
Andrew A. Rosen
· Nov. 7, 2022 3:30 AM PST
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
google
Friday Mailing: Bo Knows Media
By
Andrew A. Rosen
· Nov. 4, 2022 11:30 AM PDT
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
google
Member Mailing: YouTube PrimeTime Channels Emerge As A Blessing And/Or A Curse
By
Andrew A. Rosen
· Nov. 2, 2022 12:00 PM PDT
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
Monday AM Briefing: What Will Happen When Artificial Intelligence Recasts "The Office"?
By
Andrew A. Rosen
· Oct. 31, 2022 3:30 AM PDT
The Medium
entertainment
ai
Monday AM Briefing: What Will Happen When Artificial Intelligence Recasts "The Office"?
By
Andrew A. Rosen
· Oct. 31, 2022 3:30 AM PDT
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
media/telecom
Friday Mailing: Pluto Rises
By
Andrew A. Rosen
· Oct. 28, 2022 12:00 PM PDT
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
google
Member Mailing: Youtube's Earnings & Little Green Shoots Among The Ad Market's Bear Signals
By
Andrew A. Rosen
· Oct. 26, 2022 12:00 PM PDT
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
media/telecom
Monday AM Briefing
By
Andrew A. Rosen
· Oct. 24, 2022 3:30 AM PDT
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
By
Andrew A. Rosen
· Oct. 21, 2022 1:05 PM PDT
The Medium
entertainment
google
Friday Mailing: Is That Your Final Answer, Ted Sarandos?
By
Andrew A. Rosen
· Oct. 21, 2022 1:05 PM PDT
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
google
Member Mailing: An Elegy to "Premium" Content Defined By Production Budgets
By
Andrew A. Rosen
· Oct. 19, 2022 2:32 PM PDT
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
google
Monday AM Briefing: Netflix ($NFLX) May Not Have Any Answers For YouTube Shorts
By
Andrew A. Rosen
· Oct. 17, 2022 3:30 AM PDT
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
The Medium
entertainment
media/telecom
Friday Mailing: How Linear's Decline May Fuel Gaming's Next Decade
By
Andrew A. Rosen
· Oct. 14, 2022 11:13 AM PDT
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. In Q4 2022, PARQOR will...
PARQOR is the handbook every media and technology executive needs to navigate the seismic shifts...
By
Andrew A. Rosen
· Oct. 10, 2022 3:30 AM PDT
The Medium
entertainment
google
Monday AM Briefing: More Than Catalysts That Will Drive YouTube's Inevitable Win in CTV
By
Andrew A. Rosen
· Oct. 10, 2022 3:30 AM PDT
About PARQORPARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. I'm keen to...
About PARQORPARQOR is the handbook every media and technology executive needs to navigate the...
The Medium
entertainment
media/telecom
Friday Mailing: Where Are The Profits To Drive The Flywheels (And Vice Versa)?
By
Andrew A. Rosen
· Oct. 7, 2022 12:03 PM PDT
About PARQORPARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. I'm keen to...
About PARQORPARQOR is the handbook every media and technology executive needs to navigate the...
The Medium
entertainment
media/telecom
Monday AM Briefing: Four Trends in Media for Q4 2022
By
Andrew A. Rosen
· Oct. 3, 2022 3:30 AM PDT
About PARQORPARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. I'm keen to...
About PARQORPARQOR is the handbook every media and technology executive needs to navigate the...
The Medium
entertainment
google
Friday Mailing: MrBeast Seeks Hits on Netflix
By
Andrew A. Rosen
· Sept. 30, 2022 1:22 PM PDT
About PARQORPARQOR is the handbook every media and technology executive needs to navigate the seismic shifts underway in the media business. Through in-depth analysis from a network of senior media and tech leaders, Andrew Rosen cuts through what's happening, highlights what it means and suggests where you should go next. I'm keen to...
About PARQORPARQOR is the handbook every media and technology executive needs to navigate the...
Member Mailing: Disney's Complex Path to Higher ARPU
By
Andrew A. Rosen
· Sept. 28, 2022 12:14 PM PDT
The Medium
entertainment
apple
Member Mailing: Disney's Complex Path to Higher ARPU
By
Andrew A. Rosen
· Sept. 28, 2022 12:14 PM PDT
Amazon CEO Andy Jassy recently wrote to shareholders that "Lord of The Rings: The Rings of Power is one of a number of “unique benefits” to “make Prime even better for members”. In other words, the measure of success for The Rings of Power will be in sales of Prime memberships and retail sales. Or, presumably, that is the case. We...
Amazon CEO Andy Jassy recently wrote to shareholders that "Lord of The Rings: The Rings...
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